Juba
South Sudan
GOVERNMENTAL DESTINATION
General information
Juba, the capital of South Sudan, is located on the White Nile and serves as the political, economic, and cultural heart of the country. Founded in the early 20th century, Juba has grown rapidly, especially after South Sudan gained independence in 2011. As a central hub for government operations and international organizations, Juba plays a crucial role in governmental and institutional travel in East Africa, offering a strategic location for high-level diplomatic engagements, peacebuilding initiatives, and development conferences.
Testimonials
Salva Kiir Mayardit, President of South Sudan: 'Juba stands as a symbol of our resilience and hope, where critical decisions for the future of our nation and region are made.' (Source: Speech at the Peace Agreement Signing Ceremony 2018). Moussa Faki Mahamat, Chairperson of the African Union Commission: 'Juba continues to be a central hub for peace and security efforts in East Africa.' (Source: Address during the IGAD Summit 2019). Antonio Guterres, UN Secretary-General: 'Juba plays a vital role in the peacebuilding process in South Sudan, demonstrating its commitment to a peaceful future.' (Source: Statement during his visit to South Sudan in 2019).
Importance of the GITT sector
Juba is a key player in regional diplomacy and international development, particularly in the context of peacebuilding and post-conflict reconstruction in East Africa. The city is a focal point for discussions on governance, security, and development in South Sudan and the broader region.
Diplomacy and institutions
Juba hosts more than 20 embassies and consulates, and is home to the headquarters of several international organizations, including the United Nations Mission in South Sudan (UNMISS) and the Intergovernmental Authority on Development (IGAD) South Sudan Office. These institutions underscore Juba's importance as a center for regional diplomacy and international cooperation.
Rail and conections
Juba does not have a rail network, but the city provides reliable internal transportation options, including taxis, buses, and private car services. These services ensure efficient and secure transportation for governmental delegations within the city.
Airports
Juba is served by Juba International Airport (JUB), located approximately 5 km from the city center. The airport handles both commercial and private flights, offering VIP services and enhanced security for governmental delegations.
Venues
Juba offers several venues for governmental events, including the Crown Hotel Juba, the Juba Grand Hotel, and the Freedom Hall. These venues are equipped with modern facilities and necessary security measures to host high-level meetings and conferences.
Economic, social and cultural impact of the sector on the destination
Governmental and institutional events in Juba account for approximately 6% of the total tourism and events expenditure in the city. These events are critical in supporting the local economy, fostering social cohesion, and positioning Juba as a central hub for peacebuilding and governance in East Africa.
Governmental events
Juba has hosted significant events such as the South Sudan Peace Agreement Signing Ceremony in 2018 and the IGAD Summit on Peace and Security in 2019.
Sustenability and RSC
Juba is beginning to implement sustainability initiatives, including the use of renewable energy in key facilities and the development of waste management programs. The city is also focused on reducing its carbon footprint through sustainable transportation and event practices.